by Karen Winner | Jun 24, 2021 | Management
Shout out to “Rent” for its iconic lyrics. Too bad measuring PR is not so cut and dried. It depends on what you’re trying to accomplish and how you plan to do it. Working PR magic for more than 10,512,000 minutes, we’ve embraced digital opportunities and developed...
by Karen Winner | May 25, 2021 | Communications
It was a personal milestone…a triumph of medical technology…a miracle worth the trials and tribulations of becoming COVID-19 vaccinated in February. Reflecting on my experience, there are four important lessons worth sharing about the power of communication to impact...
by Karen Winner | Apr 13, 2021 | Communications
Do you agree that the past year has felt more like a decade in terms of increased responsibilities, stress, and sacrifices? It’s been an emotional seesaw. Like other dire disastrous circumstances inflicted by disasters, COVID gave us grief as well as gifts. SCHWEGMAN...
by Karen Winner | Apr 13, 2021 | Uncategorized
Do you agree that the past year has felt more like a decade in terms of increased responsibilities, stress, and sacrifices? It’s been an emotional seesaw. Like other dire disastrous circumstances inflicted by disasters, COVID gave us grief as well as gifts. SCHWEGMAN...
by Karen Winner | Jun 7, 2018 | Tips, Techniques, Taboos
No question live events have the power to engage, BUT it takes more than showing up in a pretty booth, dressed to sell, and flashing a welcoming smile to make an event an ROI success. There are many moving parts to coordinate to encourage visits to your...
